Client Engagement And Analytics Lead - October Health

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Client Engagement and Analytics Lead

  • Location: Johannesburg, South Africa
  • Employment Type: Full-time

About October Health:

The world is suffering from a mental health pandemic. It will cost the world $16 trillion p.a. by 2030, and impacts almost 1 billion people annually. This pandemic is not only impacting individuals and families, but it also creates a massive burden on business. October aims to solve these problems.

Work Environment:

October has a WFH environment with 2 in-office days per week. We have an office in Johannesburg, and are hiring staff in Johannesburg for this role.

Job Summary:

The Client Engagement and Analytics Lead will work closely with October Health’s Organizational Effectiveness team to drive scalable, data-backed adoption and utilization of the October Health app across client organizations. Acting as a cross-functional product owner, this role will leverage analytics and user insights to create scalable, high-impact engagement strategies that maximize the app’s value for employees and help client leadership demonstrate the measurable benefits of October Health’s offerings.

Key Responsibilities:

1. Design and Implement Scalable, Data-Driven Engagement Strategies

  • Develop and execute scalable initiatives to drive adoption and continuous utilization of the October Health app at client organizations, including:
    • Recorded video tutorials.
    • On-demand webinars.
    • Interactive product tours.
    • Training sessions.
  • Collaborate with October Health’s Organizational Effectiveness team to tailor content and campaigns that align with each client’s unique needs, ensuring all employees can easily:
    • Understand.
    • Access.
    • Engage with the platform’s resources.
  • Leverage data analytics to identify and prioritize high-impact engagement opportunities, such as:
    • Digital onboarding workflows.
    • Usage campaigns.
    • Thematic wellness initiatives (e.g., month-long challenges or topic-focused series).

2. Lead Data Analytics and Insight Generation

  • Use October Health’s data tools to:
    • Analyze engagement.
    • Assess user adoption trends.
    • Generate insights on user needs and behavior.
    • Present data through dynamic dashboards and regular reports for internal stakeholders and client teams.
  • Apply predictive analytics to:
    • Identify early signs of disengagement or mental health risk.
    • Recommend proactive interventions to sustain engagement and wellbeing among users.

3. Cross-Functional Collaboration for Product and User Experience Optimization

  • Act as a product owner for October Health’s user engagement features:
    • Collaborate with Product, UX, and Engineering teams to ensure an intuitive user experience that aligns with engagement targets.
  • Continuously gather and analyze user feedback to:
    • Guide the improvement of in-app features.
    • Ensure features drive meaningful engagement.
    • Design and lead A/B testing to optimize new feature rollouts and validate impact on adoption and retention.
  • Collaborate with Product and Data Science teams to refine tools like the ThriveMeter:
    • Ensure they deliver measurable value for users.
    • Keep data insights actionable for clients.

4. Drive Adoption Through Scalable Training and Support Programs

  • Develop scalable support resources, including:
    • Self-service knowledge bases.
    • Recorded trainings.
    • Comprehensive product guides.
  • Organize and facilitate live training events such as:
    • Webinars.
    • Q&A sessions tailored to diverse user groups within each client’s organization.
    • Use these sessions to drive initial adoption, provide ongoing education, and encourage long-term engagement.
  • Partner with client leadership to:
    • Create tailored rollout plans, including orientation materials, launch-day resources, and milestone-based check-ins to ensure continued app engagement.

5. Measure, Report, and Optimize for Outcomes and ROI

  • Define and track KPIs that demonstrate the ROI of October Health’s app for clients, such as:
    • Improvements in user engagement.
    • Wellbeing scores.
    • Reduction in absenteeism or turnover.
  • Deliver detailed impact analysis reports to:
    • Provide client leadership with clear evidence of October Health’s contributions to productivity and employee satisfaction.
    • Collaborate with the Data Science team to develop models that quantify the correlation between app usage and organizational outcomes.

Qualifications:

  • Education: Bachelor’s degree in data analytics, product management, business intelligence, or a related field.
  • Experience:
    • 4+ years in a product owner, analytics, or user engagement role, ideally within a SaaS, wellness, or employee experience platform.
    • Proven track record in implementing scalable engagement methods, such as:
      • Video content creation.
      • Webinars.
      • Digital training materials.
  • Technical Expertise:
    • Proficiency in data analytics and visualization tools, including:
      • SQL.
      • Tableau.
      • Power BI.
    • Demonstrated ability to leverage data to enhance user engagement strategies.
  • Communication Skills:
    • Exceptional ability to interpret complex data and present it as actionable insights.
    • Skilled in crafting high-impact strategies for internal and client-facing teams.

Why Join October:

In this role, you’ll help shape the future of employee mental health by implementing data-driven, scalable strategies that maximize engagement and demonstrate measurable improvements in wellbeing. As a key collaborator with the Organizational Effectiveness team, you’ll be instrumental in delivering October Health’s mission to create healthier, more resilient workplaces through actionable insights and innovative engagement programs.

Application Process:

Interested candidates should submit their resume and cover letter detailing their relevant experience and interest in the position. We look forward to welcoming a passionate and skilled Client Engagement and Analytics Lead to our team.

Ready to apply?
Set yourself up for success

A successful application should include your CV, and a basic cover level with thoughts on October. We will get back to you as soon as possible.